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polar bear 2

alexandraerin in crowdfunding

Allow me to introduce myself.

Sorry I didn't make the requested intro post first... I joined the community because I wanted to share the "ballot post" I made to aid my own efforts in promoting the RAB awards, and then I realized I had learned a great tip for crowdfunding in the past few days and wanted to share that, too.

My name is Alexandra Erin. Anyone here who's heard of me is probably wondering why I'm introducing myself, but the nature of the world in which we deal our dreams is that it doesn't matter how kind of a big deal you are in one circle, there's another circles three inches away where nobody has a clue who you are. My goal for this year is to look for ways to break down the walls between those circles as much as possible.

That's why I took the time to make a post where people can easily browse all the nominees for the awards. If someone tells their readers/fans/supporters to go and vote, I want those people to be able to check out all the nominees, the works and artists they've never heard of and would never have heard of without these awards collecting them all in one place. I want it to be easy for them to do this. Right now people have to click back and dig through the comments on the nomination posts to find the addresses, some of which are actual clickable links and some of which are naked URLS. I want it to be easy for people to flit from the stuff they know and love to the stuff they don't know and might love.

See, crowdfunded art is usually niche art, not just because it's niche art that needs alternative funding but because niche art has a better chance of succeeding through crowdfunding than mainstream art. People are deluged with examples of the predictable, the conventional, of things that recognizably follow the rules and color within the lines. They're starved for things that speak to them in new and daring ways, that speak to them more personally and more intimately than anything designed for a mass market can.

And that's what niche art does. A given piece of niche art won't speak to everyone, of course, but the people it does speak to, it will do so powerfully, so that's why we have to make it as easy for people to find it as possible.

To those of you who haven't heard of me or have seen my name but aren't familiar with me: hi! Hello! I write Tales of MU. I like crowdfunding because it keeps food on my table, a roof over my head, and internet on my computer... and also because it means I can put the comma on the outside of enclosing punctuation if it's not actually a part of the quoted material, and no one can tell me otherwise.




Also, to the other nominees in the category of fiction: I'm sorry. I'm so, so sorry.

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